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Home > Market Coverage > Europe > Belgium > Brussels
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Belgium
Our client’s office in Belgium is one of the Group’s top locations, in large part
due to the city’s extremely long list of positive attributes. Brussels offers IFAs
great business opportunities, an excellent standard of living, and a potential client
base close to the top of the list of the world’s best.
Belgium is a small, yet extremely developed, country. With a population of more
than ten million, Belgium is located at Europe’s crossroads between the Netherlands
and France. The nation has three fairly independent regions: Flanders in the north,
Wallonia in the south, and the centrally located capital, Brussels. By some estimates,
foreign nationals comprise a whopping 30% of the population in Brussels, with other
sizeable expat communities located throughout Belgium.
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Three official languages are used among the country’s very diverse population: Dutch,
French and German, and the majority of the populace is fluent in at least two languages.
English is also widely spoken.
Brussels has evolved into an instrumental international centre. The headquarters
of NATO are situated there, and the city serves as the capital of the European Union.
Brussels is also the political seat of the Western European Union (WEU) and EUROCONTROL,
the European Organisation for the Safety of Air Navigation. Due to this, some countries
maintain three ambassadors in the city: a standard bi-lateral ambassador, an EU
ambassador, and a NATO ambassador.
Brussels is estimated to rank among the world’s top five cities in terms of expatriate
population numbers, and offers fantastic IFA business potential.
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Doing Business in Brussels
Among other areas, Brussels has evolved into a central hub for international financial
transactions, and serves as the headquarters for such finance giants as Swift, Euroclear,
Banksys and Bank of New York. In addition, and a testament to its robust economy,
the city achieved top rankings in a 2006 survey for being the most desirable location
for setting up a European distribution centre.
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Among other reasons, multinational companies cited its strategic location and ‘value
for money’ factor as attractions for basing their operation in Brussels. Its superior
infrastructure, very large percentage of European consumers and extremely qualified
workforce are also conducive to investment interest.
Further inducements come from the fact that the cost of doing business in Brussels
is much lower than rival counterpart cities such as London and Paris.
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Winner in ‘Quality of Life’ Surveys
Belgium’s rating as a favourite business locale goes well beyond those factors that
are directly related to doing business there. Surveys, articles and individual expat
reports reflect very high regard for the country ‘liveability’ characteristics.
In one survey, Belgium ranked third, after Finland and Austria, in a European Quality
of Life Survey. The survey polled 28,000 people in the 25 EU countries, as well
as three candidate EU member countries, about their level of contentment on a scale
of one to ten. Belgium came in top position for housing. The country also ranked
highly on its health care system, receiving a 7.6 out of 10 grade - the second highest
rating in Europe after Austria.
The country was ranked in third place for social welfare, and fourth in Europe for
education. When asked about their overall level of contentment, Belgians gave a
score of 7.7 out of ten, one of the highest in Europe, surpassed only by Luxembourg
and Austria.
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Leasure Pursuits
Belgium offers a wide array of leisure time activities – from the mundane to the
exotic.
During temperate months, film lovers can take in their favourite blockbuster at
the Esplanade du Cinquantenaire in Brussels, which features a massive 400 square
metre screen.
Are you a beer lover? Then, why not sample one or more of the hundreds of local
varieties this country has to offer? Among the many choices are blanche, trappiste,
lambic, kriek - which is made with cherries - and the red beers of West Flanders,
to name but a few.
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Chocoholics can indulge in some of the 172,000 tons of the delights produced annually.
Belgium boasts more than 2,000 chocolate shops, as well as a chocolate festival.
Try the national sport - cycling. Miles of wonderful bike paths run along canals,
through towns and between them. For mountain biking, go to the Ardennes, which is
also a good place for canoeing, hiking and caving.
Visit one of many of the country’s museums, including those devoted to musical instruments,
chocolate, beer, gin, war, history, comics, folklore and art.
The artist Rubens was born in Antwerp, and his home is a key attraction for visitors
and expats.
Brussels is an exciting city. When Belgians do things, they do them with a passion.
Where else would you be able to choose from more than 500 different domestic beers,
or eat mussels cooked in 20 different styles? The countless restaurants and bars
in the city pay testament to the love of the good life.
When considering starting – or continuing - a career in International Financial
Services, Brussels is a great place to choose!
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For further information about Belgium we recommend that you visit
http://en.wikipedia.org/wiki/Belgium where you will find many useful links
and informative articles to prepare you for your move.
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